It’s been a while since we’ve been capable of journey; no extra brooding over vacation photos from years bygone, whereas bathing fits and passports collect mud. From at present, esteemed German baggage producer Rimowa provides jet-setters another reason to rejoice with the reintroduction of their basic, beloved type, the Pilot Case, together with a brand new, industrial marketing campaign lensed inside a wind tunnel.
First launched in 1994, the case earned its title due to its handy ergonomics for pilots, delightfully slotting between the 2 seats within the cockpit with ease as a result of its accessible, toolbox-style form. Past its aviator devotees, travelling professionals and creatives have relied on the case to securely comprise their belongings, and Rimowa’s signature, high-quality designs are a permanent favorite for each their reliability and elegance. Shelled by its protecting but light-weight aluminium casing with vertical grooves and double-locks, the case serves safety and sturdiness on the usually turbulent adventures by way of land and sky.
The marketing campaign movie, which sees a pilot enter zero-gravity together with his Rimowa case, showcases the product’s versatility and limitless alternative in a high-tech movie by director Albert Moya, identified for his atmospheric and emotional brief movies. To the same impact, the marketing campaign pictures lensed by Harry Hawkes seize the case amidst the sleek metals of a wind tunnel. Suitcases have been devoted companions to globetrotters all over the world for many years – endurance is essential, and with this new re-imagination of a basic, Rimowa is on the case.
The Rimowa Authentic Pilot Silver is stocked in shops and on-line at present for purchasers within the US, and will probably be launched to European prospects on September 1.
